The Global Dating Apps . In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. While doing so, they can apply search filters about criteria such as age, location and other attributes.
Increasing proliferation of smartphones and rise in internet penetration are the key factors driving the online dating apps market. Additionally, significant increase in the number of singles globally, especially in North America, Europe and Asia-Pacific is expected to spur the growth of market during forecast period. Furthermore, dating apps are quick, convenient and easy to use. Moreover, dating apps take less effort than online dating and even one can limit who contacts them by indicating their interests, thereby further fueling consumer adoption.
The Global Dating Apps Market is segmented based on age, gender, subscription, company and region. Based on age, the market can be fragmented into 18-25 years, 26-34 years, 35-50 years and above 50 years. The 18-25 years segment is projected to dominate the market since this is the ideal age when people start looking for a partner. Based on gender, the market can be divided into male and female. The male population dominates the market as the females generally hesitate in using such platforms for finding their ideal match. Based on subscription, the free version dominates the market since they have more users as compared to the premium ones.
Regionally, the dating apps erica, South America, Europe, and Middle East & Africa. Among these regions, North America region is the fastest growing region in the overall dating apps market.
The major players operating in the dating apps market are Match Group, Inc. (OkCupid, PlentyOfFish, Tinder, and Match), Badoo, eHarmony, Inc., Grindr LLC, FTW & Co (Happn), , Spark Networks, Inc., The Meet Group, Inc., Zoosk Inc., Pty. Ltd., The League and others. Major companies are developing new features in their in order to stay competitive in the , Badoo, one of the key players in the online dating services market, announced the addition of live video chat feature to its apps that gives its user a chance to talk face-to-face. Hence, adoption of technology is one of the most influential trends in the online dating services market.
The author calculated the market size of the Global Dating Apps Market by using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. researchers sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and buddygays sign up applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied.
In this report, the Global Dating Apps Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
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